This module has been really valuable in learning how industry standard design needs to be produced and the possible avenues live briefs can be approached from.
The first brief - individual practice introduced me to how live competition briefs can open a whole new world when it comes to self promotion and self confidence with work. Unfortunately I didn't get a place in secret 7 but since seeing the winners I understand the style/aesthetic they look for and i'm more confident about entering next year. I am definitely going to enter more competitions and try get my work into exhibitions in the future as i'm becoming more and more inclined to talk to people in the design world and really put myself out there. Im currently trying to really place myself within the Leeds local arts community and hope competitions like this brief can help me branch out. The brief also gave me a great chance to take full creative and conceptual control without restrictions of a strict brief which was a good chance for my imagination to be free.
The second brief - this was my favourite from this module due to the screen printing method used to produce the final piece. A lot of the briefs this year have required digital outcomes so i've missed out on a lot of physical experimentation. I unknowingly set myself a huge challenge with my screenprints as the registration of the colour split was really tricky. But finally being successful in perfectly printing my cover despite this gave me real confidence and experience in printmaking. The feeling of completion and knowing that my work will be displayed in an exhibition is really invigorating and has now given me the confidence to put myself forward for another exhibition (&TuttiFrutti).
The third brief - this was my least favourite of the 4 briefs but still really valuable. I found it difficult working in a group as I didn't always feel comfortable giving my opinion and i;ve been so use to having full control over my work over the past year. But it gave me a more realistic view of how working for a company would be like. Despite a few mixed opinions though our final product was really effective and well informed and I was really happy to present it in front of the second years and tutors. It also gave me confidence in my GIF making and that seems like a really valuable thing for me to explore further.
The fourth brief - this brief was a chance to really reflect on the things i've learnt over the past year, I was surprised how much i've changed in the way I think about approaching briefs. Particularly how informed my outcomes have become rather than looking at creating something just for attractiveness and aesthetic. I then had the chance to try inform the freshers of this in a creative way. I wanted a way of escaping my laptop for a brief and using my hands instead as this is the direction i'm looking to move further into next year.
In conclusion this module has covered 4 aspects of design practice I was mostly new to before now. I am beginning to understand my own practice much clearer due to this and mt direction is becoming clearer.
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